http://redcatco.com/blog/leadership/geeknrolla-start-ups-marketing-and-money/ Connecting People With Technology Tue, 09 Mar 2010 10:00:18 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://redcatco.com/blog/leadership/geeknrolla-start-ups-marketing-and-money/comment-page-1/#comment-11301 @GeeknRolla - Bootstrapping, Scaling and Cashflow by William Reeve Fri, 24 Apr 2009 11:40:34 +0000 http://redcatco.com/?p=1515#comment-11301 [...] Redcatco * More cash doesn’t mean more customers. It is how you use it. * Boot strap with cash - cashflow beats money. * Think about your burn rate. How much cash you are consuming each month controls your future. * Look for performance based spend. * Pick the metrics that matter, and manage tightly against them - if your key metrics slide has 50 things on it, you need to re-think it! * Choose your partners well to manage your cash flow. * Can you afford success? If your costs are ahead of revenues, do some creative thinking. [...] [...] Redcatco * More cash doesn’t mean more customers. It is how you use it. * Boot strap with cash – cashflow beats money. * Think about your burn rate. How much cash you are consuming each month controls your future. * Look for performance based spend. * Pick the metrics that matter, and manage tightly against them – if your key metrics slide has 50 things on it, you need to re-think it! * Choose your partners well to manage your cash flow. * Can you afford success? If your costs are ahead of revenues, do some creative thinking. [...]

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