Comments on: Dominos Pizza – Why Everyone is in PR Now and Employee Engagement Matters http://redcatco.com/blog/marketing/dominos-pizza-why-everyone-is-in-pr-now-and-employee-engagement-matters/ Connecting People With Technology Tue, 09 Mar 2010 10:00:18 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Redcatco - The Social Media Business Case? http://redcatco.com/blog/marketing/dominos-pizza-why-everyone-is-in-pr-now-and-employee-engagement-matters/comment-page-1/#comment-21475 Redcatco - The Social Media Business Case? Tue, 08 Dec 2009 11:59:33 +0000 http://redcatco.com/?p=1494#comment-21475 [...] are risks, but to my mind the risks of not building a social-media savvy workforce are bigger than those of using the tools. The threats to information security, brand control and [...] [...] are risks, but to my mind the risks of not building a social-media savvy workforce are bigger than those of using the tools. The threats to information security, brand control and [...]

]]> By: Trends of the 21st Century | redcatco blog http://redcatco.com/blog/marketing/dominos-pizza-why-everyone-is-in-pr-now-and-employee-engagement-matters/comment-page-1/#comment-18025 Trends of the 21st Century | redcatco blog Mon, 12 Oct 2009 21:55:52 +0000 http://redcatco.com/?p=1494#comment-18025 [...] businesses to survive, they must get to grips with the fact that everyone is in PR now. Everyone is in Marketing. The fastest growing business I have worked for understood that, at the [...] [...] businesses to survive, they must get to grips with the fact that everyone is in PR now. Everyone is in Marketing. The fastest growing business I have worked for understood that, at the [...]

]]> By: Creating a Bad Social Media Habitat | redcatco blog http://redcatco.com/blog/marketing/dominos-pizza-why-everyone-is-in-pr-now-and-employee-engagement-matters/comment-page-1/#comment-13723 Creating a Bad Social Media Habitat | redcatco blog Tue, 23 Jun 2009 11:33:31 +0000 http://redcatco.com/?p=1494#comment-13723 [...] with the traditional press. Putting them right requires a sustained engagement with the community. Dominos Pizza didn’t make a mistake with social media, but they had a couple of employees who did. They [...] [...] with the traditional press. Putting them right requires a sustained engagement with the community. Dominos Pizza didn’t make a mistake with social media, but they had a couple of employees who did. They [...]

]]> By: Engaging Employees – Social Media Inside | redcatco blog http://redcatco.com/blog/marketing/dominos-pizza-why-everyone-is-in-pr-now-and-employee-engagement-matters/comment-page-1/#comment-13428 Engaging Employees – Social Media Inside | redcatco blog Tue, 16 Jun 2009 10:19:11 +0000 http://redcatco.com/?p=1494#comment-13428 [...] your favourite horror story from the media. Social networking tools have amplified those risks (as Dominos Pizza disovered), by giving everyone access to a ‘global stage’. Inside of the business, [...] [...] your favourite horror story from the media. Social networking tools have amplified those risks (as Dominos Pizza disovered), by giving everyone access to a ‘global stage’. Inside of the business, [...]

]]> By: Bookmarks for May 5th through May 12th < LostFocus http://redcatco.com/blog/marketing/dominos-pizza-why-everyone-is-in-pr-now-and-employee-engagement-matters/comment-page-1/#comment-12130 Bookmarks for May 5th through May 12th < LostFocus Tue, 12 May 2009 20:00:59 +0000 http://redcatco.com/?p=1494#comment-12130 [...] Dominos Pizza - Why Everyone is in PR Now and Employee Engagement Matters | redcatco blog - PR is no longer about a few staff managing relationships with some journalists. PR is about every member of staff looking after relationships with the “Public” - the sea of people who are customers, prospects, suppliers, partners, potential future employees and friends and friends of friends of all of those. [...] [...] Dominos Pizza – Why Everyone is in PR Now and Employee Engagement Matters | redcatco blog – PR is no longer about a few staff managing relationships with some journalists. PR is about every member of staff looking after relationships with the “Public” – the sea of people who are customers, prospects, suppliers, partners, potential future employees and friends and friends of friends of all of those. [...]

]]> By: Benjamin http://redcatco.com/blog/marketing/dominos-pizza-why-everyone-is-in-pr-now-and-employee-engagement-matters/comment-page-1/#comment-11842 Benjamin Wed, 06 May 2009 08:09:43 +0000 http://redcatco.com/?p=1494#comment-11842 Definitely a shift in the dialogue. It will be interesting times as businesses grapple with the shift from a 'broadcast' world to a more 'conversational' one! Definitely a shift in the dialogue. It will be interesting times as businesses grapple with the shift from a ‘broadcast’ world to a more ‘conversational’ one!

]]> By: The New Business of Business | redcatco blog http://redcatco.com/blog/marketing/dominos-pizza-why-everyone-is-in-pr-now-and-employee-engagement-matters/comment-page-1/#comment-11841 The New Business of Business | redcatco blog Wed, 06 May 2009 07:57:12 +0000 http://redcatco.com/?p=1494#comment-11841 [...] Social innovation is open to all businesses that truly want it. Whilst employees might be more geographically dispersed than they once were, the technologies exist to re-integrate them and rebuild the relationships and trust that are so essential to running an effective business. Those relationships can be extended beyond company boundaries, to build effective communities with customers, partners and shareholders. Social media is making businesses more accountable than they have been in living memory. Consumers are becoming activists and campaigners, and what goes on inside of the walls of a company no longer remains there (see Dominos Pizza - Why Everyone is in PR Now and Employee Engagement Matters). [...] [...] Social innovation is open to all businesses that truly want it. Whilst employees might be more geographically dispersed than they once were, the technologies exist to re-integrate them and rebuild the relationships and trust that are so essential to running an effective business. Those relationships can be extended beyond company boundaries, to build effective communities with customers, partners and shareholders. Social media is making businesses more accountable than they have been in living memory. Consumers are becoming activists and campaigners, and what goes on inside of the walls of a company no longer remains there (see Dominos Pizza – Why Everyone is in PR Now and Employee Engagement Matters). [...]

]]> By: aedjp http://redcatco.com/blog/marketing/dominos-pizza-why-everyone-is-in-pr-now-and-employee-engagement-matters/comment-page-1/#comment-11441 aedjp Mon, 27 Apr 2009 09:34:05 +0000 http://redcatco.com/?p=1494#comment-11441 Of course, all customers are in PR too: http://citroencustomerservice.wordpress.com/2009/04/24/poor-customer-service-from-citroen/ I wonder if anyone else has had poor enough service from a dealership to provoke them to write about it... ;-) I've heard it is quite cathartic. Of course, all customers are in PR too:
http://citroencustomerservice.wordpress.com/2009/04/24/poor-customer-service-from-citroen/
I wonder if anyone else has had poor enough service from a dealership to provoke them to write about it… ;-) I’ve heard it is quite cathartic.

]]> By: Popel auf der Pizza - Dominos Social Media Krise | ethority weblog http://redcatco.com/blog/marketing/dominos-pizza-why-everyone-is-in-pr-now-and-employee-engagement-matters/comment-page-1/#comment-11041 Popel auf der Pizza - Dominos Social Media Krise | ethority weblog Thu, 16 Apr 2009 13:49:39 +0000 http://redcatco.com/?p=1494#comment-11041 [...] Benjamin Ellis dazu: [...] [...] Benjamin Ellis dazu: [...]

]]> By: Pete Weaver http://redcatco.com/blog/marketing/dominos-pizza-why-everyone-is-in-pr-now-and-employee-engagement-matters/comment-page-1/#comment-11024 Pete Weaver Thu, 16 Apr 2009 03:22:18 +0000 http://redcatco.com/?p=1494#comment-11024 Cheers Benjamin An eloqently put synopsis that for me helps answer the "why Twitter?" question from many intelligent but as yet unconnected friends and associates. Also reinforces the approach we have adopted at Sonar6 for some time now. Viral marketing may have some credibility issues at times, depending on origin, but these can be overcome or trumped by the value in increasing awarenesss (of the company, product, issues etc) driven at the same time. Regards Pete Cheers Benjamin

An eloqently put synopsis that for me helps answer the “why Twitter?” question from many intelligent but as yet unconnected friends and associates.

Also reinforces the approach we have adopted at Sonar6 for some time now. Viral marketing may have some credibility issues at times, depending on origin, but these can be overcome or trumped by the value in increasing awarenesss (of the company, product, issues etc) driven at the same time.

Regards

Pete

]]> By: Gene Grabowski http://redcatco.com/blog/marketing/dominos-pizza-why-everyone-is-in-pr-now-and-employee-engagement-matters/comment-page-1/#comment-11020 Gene Grabowski Thu, 16 Apr 2009 00:18:52 +0000 http://redcatco.com/?p=1494#comment-11020 Domino’s has not lost this battle, but the company needs to look forward and show customers and prospective customers what they're doing to make sure this will never happen again. This will require reaching out to consumers where they have been getting their information so far. Go to http://www.bulletproofblog.com/2009/04/15/in-responding-to-food-safety-concerns-dominos-must-get-viral-as-well/ to see some practical suggestions. Domino’s has not lost this battle, but the company needs to look forward and show customers and prospective customers what they’re doing to make sure this will never happen again. This will require reaching out to consumers where they have been getting their information so far. Go to http://www.bulletproofblog.com/2009/04/15/in-responding-to-food-safety-concerns-dominos-must-get-viral-as-well/ to see some practical suggestions.

]]> By: Dominos Pizza - Why Everyone is in PR Now and Employee Engagement … | KumuSearch.com http://redcatco.com/blog/marketing/dominos-pizza-why-everyone-is-in-pr-now-and-employee-engagement-matters/comment-page-1/#comment-11019 Dominos Pizza - Why Everyone is in PR Now and Employee Engagement … | KumuSearch.com Thu, 16 Apr 2009 00:14:00 +0000 http://redcatco.com/?p=1494#comment-11019 [...] Original post:  Dominos Pizza - Why Everyone is in PR Now and Employee Engagement … [...] [...] Original post:  Dominos Pizza – Why Everyone is in PR Now and Employee Engagement … [...]

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