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Business to Business Marketing – The b2bhuddle Event

This is from a  Storify created via an iPad (if you haven’t used Storify before, do check it out – it’s a great way to curate content from across social platforms). I’ve used it to pick out some key tweets from the May 2013 b2bhuddle Event. It was the 6th B2B Social Media Huddle, hosted at Oracle’s building in […]

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Social Business – Beyond Social Commercials

At the end of 2011, during an interview at the Social Workplace Conference, in London one of the questions posed to me was “what conversations would you like to be having about social media in the work place in 24 months time?” Well, it’s twelve months on, so it’s an interesting checkpoint to see what sort of conversations […]

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On-line Trust, More than Liking

This post might be a little heavy going, but the topics are important in understanding how we can be (and are) manipulated, and how businesses can (and should) go about building trust in an on-line, social media driven world. Last week I attended the Wealth of Networks conference, looking at the challenges of Next Generation […]

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